Overview (All sessions)

Expanding Your Business: Unleashing Billable Opportunities for Landscapers

In this presentation, we will explore innovative ways for landscapers to diversify their revenue streams and tap into additional billable opportunities. As business owners and managers, you understand the importance of maximizing profits and growing your customer base. However, with increasing competition in the landscaping industry, it's becoming harder to stand out and maintain profitability. We'll discuss how you can expand your business beyond traditional landscaping services, leveraging your existing skills and resources to generate more revenue.

The Benefits of a Landscape CRM

This session will highlight how a CRM can manage, nurture and close more clients. It will also include:

• Benefits of using a CRM in the Green Industry
• Top three best-performing landscape email subject lines
• Public Reviews and how it can impact your business
• The top 3 indicators to tell if your current marketing company is good
• Calculating your Technology Investment ROI

Design Proposals for Landscape Designers: Creating a Document that Addresses the Design Process, Deliverables, and Pricing

Learn how to create a compelling proposal that reflects the client’s needs and the scope of the project, explains deliverables and services provided, includes a timeline and milestones for the work, and outlines fees involved. A solid design proposal sets the stage for the future relationship with the client.

Culture Catalysts – How Daily Habits Drive Your Landscape Company's Success

Unlock the secrets to transforming your landscape company into a powerhouse of success through the lens of company culture and leadership expert, Sam Gembel. You'll learn the pivotal role that daily habits play in shaping the culture and ultimately, the success of your landscaping business and how seemingly small daily habits can have a profound impact on your company's overall performance, employee satisfaction, and client relationships. You'll take away actionable strategies to cultivate a culture of excellence within your team.

A Shifting Landscape: Growing Media for Today and Tomorrow

The growing media you use is a critical part of your success.  In recent years there have been some significant stress on supply chain and material availability that has required adaptation and increased attention on innovation.  We will take a look into where we are now, how to understand what is behind the changes we have seen and where we are going from here.

How to Control the Lower Group of Weeds (Liverwort, Horsetail, Algae, Moss) in Ornamental Crop Production

Weeds belonging to the lower group of plants include liverwort, horsetail, algae, moss, nostoc etc. These groups represent some of the oldest organisms on Earth and play an important part in the ecosystems. However, often in ornamental production systems these weeds can cause severe loss due to high competition for limited resources and also reduction in the aesthetic values of the crops. Growers can learn about various non-chemical and chemical strategies to control these lower groups of weeds in ornamental production.

Resistance is Futile: Why Resistance Management is Important in Managing Insect and Mite Pests

Raymond will provide an overview of resistance and then discuss the mechanisms of resistance and the biological parameters that promote resistance developing in insect and mite pest populations. He will then address the importance of rotating pesticides (insecticides and miticides) with different modes of action to delay the prospect of resistance developing in insect and mite pest populations. This presentation will be “hard to resist”.

Management of the Redheaded Flea Beetle in Nursery Production Systems

Raymond will discuss the biology, ecology, behavior, and damage associated with redheaded flea beetle adults. Raymond will then address the management strategies, based on his research, that can be implemented to mitigate plant damage caused by redheaded flea beetle adults. He will highlight the use of systemic insecticides as an effective management strategy against redheaded flea beetle adults.

Navigating Change: What to Expect When Reducing Peat Moss

The shift away from peat moss carries both challenges and opportunities. Our speaker will guide growers through the intricacies of this transition, addressing key considerations, potential pitfalls, and successful strategies for reducing reliance on peat moss in cultivation. From alternative substrate options to practical implementation techniques, this session equips attendees with the knowledge needed to make informed decisions and optimize growing practices. This session offers invaluable insights to ensure a smooth and successful journey toward a more resilient greenhouse operation.

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