2025 Garden Trends: Nature's Renaissance
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Why should you stay ahead of garden trends? It's straightforward: understanding trends allows businesses to align with consumer interests, driving sales and fostering growth. Join us for a cutting-edge session, where the spotlight will be on the latest in garden trends.
Aubrey Olson, global trendspotter and Assistant Account Executive at Garden Media Group, will guide us through the dynamic world of Garden Trends for 2025. Discover the emerging themes, such as how customers use AI to dream up their spaces, why privacy will be a key driver of garden purchases, and the vibrant Color of the Year. Learn actionable strategies to incorporate these insights into your business operations.
Garden trends are pivotal, especially in these unpredictable times, providing direction and inspiration. Being at the forefront of these trends sets your company apart as a leader in the industry, whether you're a breeder, grower, or retailer. Join us to transform insights into action and position your business at the forefront of the green revolution.
Aubrey Olson
Aubrey brings a passion for horticulture and an excitement for connecting people with plants through media and engagement! Aubrey is eager to collaborate and find creative solutions to help and support.
Aubrey earned her Bachelor’s degree from St. Olaf College, and recently graduated with her Master of Landscape Architecture from the University of Minnesota. With an extensive background in landscape design, she brings an understanding of plants and representation, along with the values of engagement and sustainability.